<p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><a name="OLE_LINK3"></a><a name="OLE_LINK2"></a><a name="OLE_LINK1"></a><span style="mso-bidi-font-size: 12.0pt; font-family: '微軟正黑體',sans-serif; mso-ascii-font-family: Arial; mso-hansi-font-family: Arial;">蘋果日報【黃阡阡】</span></p> <p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">陸客不來重創旅遊業,但位於台北車站、西門商圈的飯店開發案,依舊穩定興建中,從</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2015</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">至</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2019</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">年間,將相繼落成</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">8</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">個飯店建案,且多數為房間數</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">300</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">間以下的中、小型旅館;專家認為,陸客縮減,飯店業多受衝擊,但站前西門商圈旅館多為自由行旅客,成住房保證,進而出現飯店投資潮。</span></p> <p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">觀光局官網統計顯示,台北地區</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">44</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">家觀光飯店中,高達</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">38</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">家調降房價,成為觀光重災區;但信義全球資產</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">日公布數據發現,近年站前、西門商圈一帶,中、小商旅林立,幾乎每年都有新旅館落成,並吸引諸如海霸王集團、日暉集團等紛紛插旗。</span></p> <p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">日暉酒店集團公關李芯瑜表示,以今年</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">月開幕的</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">Hotel MEZI</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">日暉酒店為例,平均每月入住率都有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">7</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">成,旅客全數為陸、港、澳、日籍的自由客,尚未有團客入住,入住率為穩定狀態;且當初瞄準捷運台大醫院站,除看上城中區的地理位置,該飯店景觀為二二八公園也是優勢之一。</span></p> <p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">海霸王旅館事業部總經理李慧珊說,看上大稻埕等旅遊景點興起,加上自由行散客往西走的趨勢,</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">海霸王集團自</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2015</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">年起,已相繼在台北西區設立</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">間中小型商旅,不僅年住房率上看</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">9</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">成,還持續在小幅成長當中。</span></p> <p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">信義全球資產經理王維宏分析,從近年到未來一兩年的飯店建案來看,不排除是先前兩岸關係熱絡時,吸引企業插旗商用不動產,但即便陸客對飯店業確實有幫助,選住西門町一帶的卻多為自由行散客,因此對於該地區的商用不動產投資影響,並不顯著。</span></p> <p class="MsoNormal" style="margin-top: 9.0pt; mso-para-margin-top: .5gd; text-align: justify; text-justify: inter-ideograph; line-height: 23.0pt; mso-line-height-rule: exactly; tab-stops: 6.0cm;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">信義全球資產代理一部康錫晃經理指出,陸客縮減後飯店業多受衝擊,站前西門商圈卻逆勢成長,第三波飯店投資潮更將以都更或新建案為主,台北西區域整體商業強度可望再提升。</span></p> <p class="MsoNormal" style="margin-top: 9pt; line-height: 23pt; text-align: center;"><img src="http://img.appledaily.com.tw/images/ReNews/20170904/420_b998a564f034be14ed15500dae6c446f.jpg" alt="" /></p>