<p class="MsoNormal"><a name="OLE_LINK1"></a><span style="font-family: 微軟正黑體, sans-serif;">蘋果日報【詹宜軒】</span></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">西區人潮與商機稱霸！今年上半年捷運西門站出站總人次破千萬，帶動店面租金地位穩固、空置率更趨近於</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">0</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">。反觀一度叱吒風雲的東區商圈，上半年出站總人次最高的忠孝復興站約</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">869</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬人次，較西門站少約</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">35%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">，業者觀察，東西</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">大站租金行情，西區每月每坪約高出東區至少</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">5000</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">元，確立西區翻轉態勢。</span></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">出站總人次差</span></strong><strong><span style="font-size: 13pt; font-family: Arial, sans-serif; color: #002060;" lang="EN-US">35%</span></strong></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">據台北捷運公司統計今年上半年各站出量統計，台北車站以</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2799</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬人居首，西門站以</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1344</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬人居次，第</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">名則是市政府站，有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1083</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬人，忠孝復興站以</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">869</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬人位居第</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">名。</span></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">就人潮觀察店面發展，中信房屋行銷企劃部呂佳音表示，西門町即便平日白天仍可見許多國內外旅客，晚上及假日更是人來人往，因此帶動該商圈的消費市場，尤其漢中街、成都路一帶，近捷運站出口的</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">樓店面，少有空置釋出。</span></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">今年</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">月，漢中街</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">91~120</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">號店面以每月</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">105</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬元的金額租出，呂佳音分析，換算每坪平均租金約</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬元。但由於租賃範圍包括</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">樓及地下室，若拆算</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">樓租金，單坪租金更高達</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬元。</span></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">忠孝東路出現鬆動</span></strong></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">至於東區的忠孝復興站，雖出站人次不少，但因高額店租，造成許多支撐不了的店家搬遷或歇業，也讓忠孝東路一帶的店面租金出現鬆動。香港商匯泓不動產副總吳懿倫指，東區店面面臨如三溫暖忽冷忽熱的市況，今年初房東逐步出現軟化，部分高總價物件租金有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">成左右的下修；低總價物件租金若有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">成修正，通常去化都會轉為順遂。</span></p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">呂佳音表示，目前忠孝東路商圈店租每坪</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1~2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬元，議價空間較大，捷運西門站附近店租每月每坪</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1.5~2.2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬元，且一店難求，有錢也不一定租得到。</span></p> <p>&nbsp;</p> <p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: center;"><img src="http://img.appledaily.com.tw//images/twapple/640pix/20180814/BN04/BN04_012.jpg" alt="" /></p>