中信宅指數:平均看屋6~10間就成交
2019/6/26
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<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">中信房屋發布最新一季宅指數調查報告,本次調查結果顯示經濟感受綜合指數與購屋意願綜合指數,都較去年同期成長,而根據中信內部調查,有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">39.7%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">門市感受到來客較上季增加</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1~5%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">,合計來客較上季增加</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">47.9%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">此外調查也指出,有購屋意願的受訪者中,有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">39.1%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">是以「自住」為主要購屋目的,整體「自用」的比例為</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">67.3%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">,比例較比去年同期減少了</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1.5%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">,而非自用、以「投資」為目的購屋比例卻由去年同期的</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">31.1%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">成長到</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">32.7%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">,增加了</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1.6%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">中信房屋副總經理張世宗表示,累計</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">到</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">5</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">月六都建物所有權買賣移轉棟數已較去年同期成長</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">7.6%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">,台中、台南、高雄近月數字甚至超越過往</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">29</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">個月來新高,房市交投熱絡,平均每組客戶帶看</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">6~10</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">間物件即有機會成交,在預期房市持續增溫的心理下,民眾「邊看邊找」的置產想法也沛然成形。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房價略漲</span><span style="font-size: 13pt; font-family: Arial, sans-serif;"> </span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">投資目的比例增加</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">張世宗分析,上半年房市景氣熱絡消息不斷,民眾感受到房價上漲的氛圍,在預期房價可能會逐漸攀升心理作用下,除了促使有基本自住需求的買方趕緊入市外,也帶動了房產投資意願。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">不過以目前的市況觀察,民眾購屋目的型態雖有些微變化,但尚無明顯轉向投資的態勢,若以自用與投資的比例來看,仍維持穩定的</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">:</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">比例,顯示民眾購屋目的仍以自用為基調,大幅轉向以投資為目的的機會仍偏低。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">中信房屋認為,上半年整體房市熱絡,民眾感受房地產景氣偏多,在經濟信心與購屋意願成長的基礎下,後續可望維持市場熱度,不過由於總體經濟和政治面仍有變數,因此下半年房市熱度或有稍降持平的可能,民眾如有置產規劃,宜持續關注國內整體相關的產經變化,以研判適當的入市時機。</span></p>
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