雙北4房推案量腰斬
2017/12/15
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><a name="OLE_LINK1"></a><span style="font-family: 微軟正黑體, sans-serif;">蘋果日報【詹宜軒】</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">新北</span></strong><strong><span style="font-size: 13pt; font-family: Arial, sans-serif; color: #002060;" lang="EN-US">2</span></strong><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">房釋出</span></strong><strong><span style="font-size: 13pt; font-family: Arial, sans-serif; color: #002060;" lang="EN-US">4544</span></strong><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">戶</span></strong><strong><span style="font-size: 13pt; font-family: Arial, sans-serif; color: #002060;"> </span></strong><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">較去年倍增</span></strong></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">大房失寵！市調業者統計今年預售案房型量體，發現雙北市</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房以上推案戶數合計不到千戶，僅佔區域總推案戶數的</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">7%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">，對比去年尚有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">14%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">佔比，幾乎腰斬。趁勢而起的</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房產品，稱霸態勢在新北市尤為鮮明，今年已釋出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4544</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">戶，較去年同期供應量多出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">倍。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">根據《住展》雜誌統計，今年截至</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">12</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">月</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">10</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">日為止，台北市預售案推出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房以上產品戶數僅有</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">216</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">戶，佔總推案戶數約</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">12.9%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">；新北市</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房型戶數，今年僅釋出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">616</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">戶，雙北市合計</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房型佔比，由去年近</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">14%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">降至</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">7.4</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">％，幾近腰斬。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">桃園</span></strong><strong><span style="font-size: 13pt; font-family: Arial, sans-serif; color: #002060;" lang="EN-US">2</span></strong><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">房逆勢增</span></strong></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">此消彼長之間，</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房產品順勢成為市場主流。新北市預售案</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房型今年已釋出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">4544</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">戶，供應量整整比去年多出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">倍，佔比在</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">年間大增超過</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">10</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">個百分點，為北台灣三都之最。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">台北市預售案</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房型共釋出</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">698</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">戶，佔總體戶數比重較去年增逾</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">7%</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">。桃園市今年預售案各房型供給量，多比去年減少，唯獨</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房戶數逆勢增加，今年擴增至</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2493</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">戶，佔比升至約</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">48.2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">％。</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">《住展》雜誌企研室經理何世昌表示，</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房使用彈性比</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">1</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房靈活，總價比</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房低很多，現在首購客層多會選擇</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房，其次因房價持續下滑，租金不斷上揚，加上小宅報酬率比大坪數優，該類型產品自然受到投資置產者的追捧。「為迎合市場需求，建商因而大舉進攻小宅市場。」</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">不僅是預售市場</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房產品大迸發，就連成屋市場，也早嗅出小房當道的端倪，立亥國際副總經理洪光群指出，「</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">年前當房市走下坡，不少建案改朝小宅規劃，現在的成屋案，從</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">、</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">3</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房各據一方，到全</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房格局的不在少數。」</span></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><strong><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif; color: #002060;">小房當道成趨勢</span></strong></p>
<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">以五股區「新五綻」為例，洪光群表示，此案皆規劃大</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房格局，主打總價</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">888</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">萬元起，磁吸不少首購族出手，「目前購屋客多集中在</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">28~40</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">歲間，目標房型也多鎖定</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房，相信建商短期內也會以開發該類型產品為主。」</span></p>
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<p class="MsoNormal" style="line-height: 23pt; margin-top: 9pt; text-align: justify;"><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">在三重區看屋的江小姐透露，「從預算考量，會先從</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房看起，但很多建案</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房格局好小，使用面積根本都被公設吃掉。與其建商一股腦地推</span><span style="font-size: 13pt; font-family: Arial, sans-serif;" lang="EN-US">2</span><span style="font-size: 13pt; font-family: 微軟正黑體, sans-serif;">房產品，不如給我們一個空間好利用的小宅。」</span></p>
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